The Great Barrier Reef is our national icon. It’s the largest coral reef system in the world. Billions of tiny little creatures built it. How cool is that? Clearly cool enough, because millions of people visit it every year. We were born in the reef – but not literally, because that would make us sentient fish people – creepy eh? Joking aside, the reef is a part of us. We can’t bear to see it go. It’s our wish to help keep the reef around for us and our children, and our children’s children. That’s why we pledge a portion of what we make on each pair of sunglasses toward the Great Barrier Reef Foundation. And we mean every purchase. Why donate to the Great Barrier Reef Foundation? Because they’ve got one job; Keeping the reef great. With adequate funding, they’re equipped to protect vulnerable areas of the reef, which provide a luxurious home for our little marine buddies under the sea. Take a look at what the Great Barrier Reef Foundation is doing and find other ways to get involved on their website. Cheers to a healthy reef.